• Job Reference: MRM-AT-L
  • Date Posted: 3 August 2018
  • Location: London
  • Salary: £34,300 to £38,800
  • Sector: Education, HR / Recruitment, Sales & Marketing
  • Job Type: Permanent
  • Work Hours: Full Time
  • Contact: Alex Taylor
  • Email:

Job Description

A distinguished European Business School is looking for a Marketing & Recruitment Manager to design strategy and plans for the Bachelor in Management (BSc) programme at their London campus. The post holder will also need to develop, implement and measure marketing campaigns and student recruitment activities.

Key Responsibilities:

  • Create marketing strategy and plans including customer journey, targeting, segmentation, positioning and recommendations
  • Monitor and measure the effectiveness of these plans and campaigns, according to KPIs, providing weekly and monthly reports to stakeholders
  • Develop content for various mediums (e.g. ads, posters, newsletters, web pages, education portals, press releases etc.)
  • Work with CRM to develop a schedule of regular email communications and newsletters to promote the programme and events
  • Manage and coordinate actions for Student Ambassador team
  • Work with the Recruitment Executive to develop key relationships at Schools and present the programme in the UK and abroad
  • Plan, book and coordinate logistics for Bachelor related events
  • Manage and control the marketing budget for the programme

Qualifications, Skills and Experience:

  • Degree level or equivalent experience
  • Background in marketing or promotions/communications
  • Experience in marketing and content creation
  • Higher education student recruitment experience an advantage
  • Must be native English speaker, foreign language a plus

Salary and Benefits:

  • c£35,000
  • Full time, permanent
  • Competitive benefits

For more information and to apply for this vacancy please email your CV to the contact details below.

A consultant will contact you within 5 days if you are successful with your application.

Excel Recruitment Ltd. Employment Agency